Social Responsibility:

So fresh, So green. Social Responsibility Report

Active supporting member of cycling and outdoor advocacy associations:

Bikes Belong
National Bicycle Dealer Association (NBDA)
International Mountain Bicycling Association (IMBA)
Outdoor Industry Association

Press:

Internet Retailer: February 25th 2007
Entrepreneur Magazine: October 2006
Wall Street Journal: August 24th, 2005
Internet Retailer: July 15th 2005